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Cookie guidelines

In order to ensure a variety of functions on our website, to recognize your preferences and to make the use of our website more pleasant and easier to make us use "cookies".

What are cookies?

A cookie, pixel or a similar technology is a small file or information that is stored on your computer or device when you visit our website. It enables the website to remember your actions and preferences (such as login, language, font size and other display preferences) over a certain period of time, so that you do not have to re -enter them every time you return to the website or from one page to other leaves.

Their possibilities

By using our website, you agree to the use and storage of cookies on your computer or device.

You can generally view our website without cookies, but certain parts may not work properly or navigation is slower.

If you do not want cookies to be saved on your computer or device, you can deactivate the corresponding option in the system settings of your browser. You can also delete saved cookies in the system settings of your browser at any time.

You can find more information about disabling or deleting cookies here.

However, please note that the functionality of our offers can be restricted if you do not accept cookies.

The cookies category

We use cookies for different purposes and with different functions. Some cookies are:

  • necessary for technical reasons (technical necessity)
  • Usable for a certain period of time (storage period) and are saved
  • were placed by us or a third party and are saved (cookie provider)

Technical necessity

Cookies, technical nature are:

  • Necessary: We use certain cookies because they are absolutely necessary for the proper functioning of the website and their functions.

These cookies are automatically placed on your computer or device if you access the website or a certain function. Unless you have set your browser so that cookies are not accepted.

  • Unnecessary: Cookies that are not absolutely necessary are placed on your computer or device to improve the comfort and performance of our website or save certain settings that you have made. We also use cookies that are not absolutely necessary to obtain information about the frequency of using certain areas of our website so that we can better adapt to your needs and requirements.

Memory duration

Session-Cookies: These cookies are only required for the duration of your session, they are deleted or are invalid as soon as you leave our website or your current session runs. Session cookies are used, for example, to keep certain information during your session.

Permanente Cookies: Some cookies are saved for a long time. This allows you to recognize you when you come back to our website at a later date and access saved settings. This allows you to get on websites faster or more conveniently. You must have certain options such as B. the language you have chosen not to define again. Permanent cookies are automatically deleted after a predefined period.

Flow-Cookies: These cookies are used for communication between our internal servers within our group of companies. You will be placed on your computer or device when you start navigation on the website and deleted the website after your navigation ends. Flow cookies receive a clear identification number, but cannot draw any conclusions about the actual customer or user.

Cookie provider

Provider-Cookies: These are cookies that we or the operator of our website commissioned by us.

Cookies from third -party providers: “Cookies from third -party providers” are saved and used by other organizations or websites, e.g. B. Web analysis tools. External providers can also use cookies to display advertising or integrate content from social networks such as social plugins. Further information on web analysis tools and to measure the range can be found in the following cookie guidelines.

Use of cookies for web analytics and range measurement

We use Google Analytics, a web analysis service from Google Inc. ("Google"). Google Analytics uses cookies to determine the frequency of using certain areas of our website and determine preferences. The information generated by the cookie about your use of this website (including your shortened IP address) is transferred to a Google server in the USA and stored there.

Google will use this information to evaluate your use of the website to compile reports on website activities for us and to provide other services associated with website usage and internet use. In addition, Google may be transferred to third parties if this is required by law or if third parties process this data on behalf of Google.

You can deactivate Google Analytics with a browser add-on if you do not want the website analysis to take place. You can add the add-on here download.

This expansion stores deregistration information on your device that is used to compensate for the deactivation of Google Analytics.

Please note that this type of deactivation only leads to the deactivation of Google Analytics for the device and the browser from which the deactivation was activated. You may also have to activate this again if you delete cookies from your device. Our most common cookies are:

Name des Cookies Cookie provider to use
Google Analytics Google This cookie is placed by Google. It enables our website to learn information about the use of our website by our users, such as: B. the time of the visit, the visited pages, whether the user has already accessed the website or the websites visited.
Facebook Pixel Facebook This cookie is placed by Facebook. It enables our website to measure, optimize and build up target groups for advertising campaigns that are switched on Facebook.
One Signal One Signal This cookie is placed by One Signal. It enables our website to remember that they have decided to receive push notifications. It also helps us deliver personalized notifications.
Hotjar Hotjar This cookie is placed by Hotjar. It does not collect personal information with the aim of offering you a better website experience, diagnosing technical problems and analyzing trends.
AdWords AdWords Google PPC campaigns (Pay-per-Click) are activated with AdWords.
Double Click Double Click Double Click is used for advertisers and for advertising on several AD servers.

Modifications of guidelines

Our cookie guidelines can be updated from time to time. These changes are then published on this page.

Last update: May 2018